Emerge announces the opening of a new Atlanta-based office

Scottsdale, Arizona-based Emerge, a provider of its proprietary Digital Freight Marketplace (DFM) and TMS focused on accelerating productivity and increasing visibility for supply chain stakeholders and freight procurement, announced this week it has opened up a new Atlanta-based office.

The company said that this new office will help to expand Emerge’s North American presence, along with its Scottsdale headquarters and Boulder, Colorado location, in order to “expand coverage for its growing and diversified customer base” and shipper and carrier service offerings.

This new Atlanta office has space for up to 160 freight tech professionals and will include sales, customer services, carrier enablement, and other operational roles, according to Emerge.

“Opening an Atlanta-area office is an exciting next step in Emerge’s rapid expansion and growth. We will bring the Scottsdale Emerge culture and focus on Shipper and Carrier experience to this new office, located in the heart of the intersection of freight and technology,” said Cameron Ramsdell, COO, Emerge, in a statement. “This expansion positions our company well for continued growth and demonstrates our commitment to enhancing the shipper and carrier experience within the Emerge marketplace as we expand our 24/7 support offering.”

In early June, Emerge rolled out a new offering is part of its RFP solution that it said empowers data-driven decision-making.

Entitled Emerge Benchmarking, the company explained that this Machine Learning (ML)-enabled product updates and aggregates freight industry data from “numerous trusted sources,” equipping shippers with real-time business intelligence and market insights, in order to quickly evaluate options and also make informed decisions.

Andrew Leto, Emerge Founder and CEO, told LM that a key driver for Emerge Benchmarking is focused on how the ongoing volatility in the freight market makes it challenging for shippers to know when and how to react to a business environment where rates and capacity change constantly and significantly.

“Emerge Benchmarking provides actionable real-time business intelligence, empowering shippers to make data-enabled decisions in freight procurement,” he said. “Emerge Benchmarking is one of several product enhancements planned to help customers make data-enabled decisions. Other predictive analytics solutions are in the works at Emerge, and we plan to launch them later this year.”

As for the main shipper benefits of Emerge Benchmarking, Leto noted that understanding market bid activity and market insights enables shippers to hedge during periods of market instability.

“Shippers know how they are performing against industry averages and have the granularity to isolate specific lanes where they are below market and can take action through mini bids to address the issue,” he said. “The information they gain through Emerge Benchmarking is real-time, actionable, and all in one place.”