Amid economic uncertainty, NRF forecast calls for a record retail holiday sales season
November 6, 2025
For 2025, NRF said it is calling for total holiday season spending to come increase between 3.7%-to-4.2% annually, coming in between $1.01 trillion-to-$1.02 trillion. In 2024, holiday sales saw a 4.3% annual gain, to $976.1 billion.